ISLE : BLACK FRIDAY & CYBER MONDAY
As one of the most prolific paddleboard brands in the world, ISLE has some huge shoes (or wetsuits) to fill. While the business was strong, the story was a bit convoluted and the brand image needed streamlining. We showed ISLE how their brand story should be simplified to create a unique position in the market
by re-crafting their look and feel, and created assets that told their story in a more beautiful and unified manner.
ART DIRECTION | DESIGN | SOCIAL MEDIA
Done while at Hollywood Agency
Creative Director: Andrew Butler
Art Director: Lindsay Carroll