ISLE: BLACK FRIDAY & CYBER MONDAY

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As one of the world’s leading paddleboard brands, ISLE had a strong business, but an inconsistent story. Their brand image lacked cohesion, and their market position needed clarity. We stepped in to help streamline their narrative, simplify their messaging, and carve out a distinctive identity.

By reimagining their look and feel, we created a unified visual language and suite of assets that beautifully and consistently told the ISLE story.

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ART DIRECTION  |  DESIGN  |  SOCIAL MEDIA

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Agency: Hollywood Agency

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Creative Director: Andrew Butler

Art Director: Lindsay Zygadlo